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获奖作品赏析
获奖作品赏析



IAI室内奖-最佳设计大奖 Best Interior Award

项目名称:白澤酒吧 / BAYZ BAR

获奖者

何靓 / 中国 He Liang / china

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项目简介:


艺术与商业,白天与黑夜。都预示着本身的氛围和环境的巨大差异。而这,也是设计的难点。


为了结合艺术展厅/咖啡/酒吧的复合业态我们将空间切割为上下两层一层用作于展示二层用作于商业经营这也是有别于传统类商业体的设计逻辑,寻求于审美共同,才能更有效的吸引忠实客户。


从定名为白泽开始,就注定了这场设计更像是一种内心世界的构造,有别于从几千年的古籍中去探寻山海蛮荒,我们要做的,只是去还原主理人的初心。一个纯粹而充满“仙气”的世界。


因此,我们整理出了“巢”的概念,从品牌设计构建整体IP形象,再到将主体概念移植与整个空间当中。


水泥粗犷,琉璃精细,之间跳动着忽明忽暗的灯火,仿若迷官的起伏动线,都预示着“巢穴”深处的不同寻常。而当你找到最深处,你会发现,白泽,就在那里。


如果说我们以往的设计都是在打造一个空间,一种场域,一种感受。那么这一次我们将突破传统,让空间“活”起来。


为了更好的呈现白泽的山海世界,我们将灯光与可动化装置做了更新的结合,当你置身其中会发现,流动的烟雾,跳动的灯火,甚至是那只“白泽”,亦会不时的望向你。


Art and business, day and night.All herald a huge difference in their atmosphere and environment. And this isalso the difficulty of design.


In order to combine the compositeformat of art exhibition halls/coffee/bars, we cut the space into two layers,upper and lower, for the display of the second floor for commercial operation.This is also different from the design logic of traditional commercial bodies,seeking common aesthetics, In order to attract loyal customers moreeffectively.


From the name of BAYZ, this designis destined to be more like a structure of the inner world. It is differentfrom exploring the mountains and seas from the ancient books of thousands ofyears. What we have to do is just to restore the master's. Original intention.A pure and "fairy" world.


Therefore, we have sorted out theconcept of "nest", from brand design to build an overall IP image,and then transplant the main concept into the entire space.


The rough cement, fine glass, andthe flickering lights flickering between them, like the undulating lines of thelabyrinth, all foreshadowing the unusual depth of the "nest". Andwhen you find the deepest part, you will find that BAYZ is right there.


If we say that our previous designis to create a space, a field, a feeling. Then this time we will break thetradition and let the space "live".

In order to better present BAYZmountain and sea world, we have updated the combination of lights and movabledevices,


When you are in it, you will findthat the flowing smoke, the beating lights, and even the "BAYZ" willalso look at you from time to time.


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